I'm not going to lie. My morning coffee is sacred and I'm a little particular about it. So, when I heard about "beanless coffee" I was intrigued. What could possibly make me change my coffee routine (and why would I want to)?!
✔️ Well, for starters coffee cultivation is currently the 6th largest cause of deforestation.
☕️ AND, coffee is reaching record level pricing! (Imported coffee prices have risen 65% since January 2021!)
Beanless Options
1️⃣ Atomo, which launched in 2019, is currently sold in more than 70 coffee shops in the US. Find out more and where:
https://www.atomocoffee.com/
2️⃣ Other companies on the scene include US-based California Cultured (https://www.cacultured.com/) Singapore-based Prefer, and San Francisco's Minus (https://drinkminuscoffee.com/).
What do you think?! Would you go "beanless" to help? Comment 👇
Source: CoBank; BBC; World Wide Fund for Nature
📸: BBC